Media

The first-ever Austin Fashion Week occurred July 13-19, 2009. Produced by Launch787, Austin Fashion Week was critically acclaimed across the board.

Unlike prototypical Fashion Weeks, the Austin version aimed to merge a local burgeoning design community with a thriving boutique-inspired retail community. The results were astonishing.

Over 400 boutiques, salons, designers, models, photographers, hair stylists and makeup artists officially participated in Austin Fashion Week and the Austin Fashion Awards.

The week itself was filled with over 150 events at participating locations, attended by over 15,000 Austinites. The coup de grace was the elegant yet edgy Austin Fashion Awards at the renowned Long Center for the Performing Arts where 2000 guests were treated to a first-class awards show, over-the-top live music and stunning fashion.

Up-and-coming national designer Corey Lynn Calter opened the first-ever pop-up shop in Austin during Austin Fashion Week. Additionally, Johnathon Kayne (Project Runway Season 3) showed his newest gown collection during the Austin Fashion Awards.

Media coverage was astounding, including clips from over 500 local traditional and social media sources along with dozens of national sources.

We are so incredibly excited to bring the 2nd Annual Austin Fashion Week back on August 14-21, 2010.

If you are a member of the traditional or social media and want to be added to the press release list, please email us here.